Without confidence, even the best plan will fall flat.

There’s no shortage of business strategies out there. Social media tips, pricing formulas, sales scripts; everywhere you look, someone is offering the next best thing. 

Of course strategy does matter, I have studied, supported and executed online strategies with my own business and my clients for years, I’m not here to tell you to ignore the strategy work. 

But there’s no getting away from it, after all my years of experience, I can say with certainty, something even more important that often gets overlooked is your mindset.

You can have the best strategy in the world, but if you don’t have the confidence to put it into action, it won’t get you far. Without the right mindset behind it, even the strongest plan can stall.

Strategy is the vehicle. Mindset is the fuel.

Think of it like this:

• Your strategy is the car. It gives you direction and structure.

• Your mindset is the fuel. It gives you the energy to move forward.

But not all fuels are created equal – some are better than others.

Without confidence within your mindset fuel, it’s easy to second-guess your decisions, overthink each step, and hesitate at every turn. You start to doubt yourself,  not because your plan is flawed, but because you’re not sure you can carry it through.

 

It’s easy to feel like you need more strategy before you can take action. But what I see time and again is this:

When your confidence grows, your strategy starts to work.

Because confidence helps you:

• Take action instead of overthinking.

• Make bold moves that attract the right clients.

• Trust your decisions and follow through.

• Stay grounded when things don’t go to plan.

Confidence gives you the courage to apply your strategy consistently, with clarity and purpose.

 

It’s important to be aware of the common mindset blocks that may get in your way. Before jumping to a new plan or approach, it’s worth asking:

• Am I afraid of being judged?

• Do I feel like an imposter, even when I know my stuff?

• Am I worried about failing, or even succeeding?

These quiet doubts can have a loud impact. And no strategy will truly work until these blocks are named and addressed.

 

To put mindset first in your business, I invite you to consider the following:

1. Make mindset part of your daily routine
   Just like physical training, your mindset needs regular attention. That might mean journaling, asking yourself how you’re showing up today, or simply taking a few minutes to reset your focus.
2. Be mindful of who you spend time with
   Surround yourself with people who believe in you and remind you of what’s possible. Community makes a real difference to your confidence.
3. Notice and celebrate your progress
   Keep a simple record of your wins, no matter how small. It helps build trust in yourself and shows you how far you’ve come.
4. Get support
   You don’t have to do this alone. A coach can help you spot unhelpful patterns, shift perspective, and build steady confidence that lasts.

 

You don’t need to keep chasing new strategies. You likely already have what you need. The key is believing in your ability to use it.

When mindset leads, strategy follows. And that’s when your business starts to move.

Want to build a mindset that actually supports your strategy?
If you’re tired of spinning your wheels and want to feel more confident taking action, let’s have a conversation. Send me an email philippa@holdmyhandcoaching.com and let’s talk.

Together we’ll build the mindset that supports your goals, so your strategy finally has the space to work.

 

Until next time,

Best wishes

Philippa x