by admin | Jan 11, 2026 | blog
I’d like to share a story today about a client I worked with. Names and identifying details have been changed but the main message remains the same. Emma was a yoga teacher in the North of England. She’d been teaching for a few years, loved her classes, and had loyal...
by admin | Jan 11, 2026 | Uncategorized
When people think of an expert, they often picture someone distant, serious, and slightly intimidating. But in the world of fitness and wellbeing, that version of expertise doesn’t serve. Clients don’t just want knowledge; they want to feel safe, understood, and...
by admin | Jan 11, 2026 | Uncategorized
There’s a quiet frustration among many fitness and wellbeing business owners. They’ve trained, they’ve invested, they’ve worked with clients, and yet they still don’t feel ready to call themselves the expert. It’s not that they don’t know enough. It’s that they don’t...
by admin | Jan 11, 2026 | Uncategorized
Qualifications do matter. They reassure clients that you’ve studied, trained, and built the foundations to do your job well. But qualifications alone aren’t enough to build a thriving business. What really separates those who quietly tick along from those who stand...
by admin | Dec 11, 2025 | blog
I’d like to share a story with you about a client of mine. Names and identifying details have been changed – the moral of the story stays the same. Tom owned a clinic in his home town. He had a small team but he still felt like he was on his own. His diary was...
